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Why I Switched: Moving from Dark to Light Mode in 2026
Old website design For the longest time, I was part of the "dark mode or bust" club. I loved the sleek, high-contrast look, the supposed reduction in eye strain, and the modern vibe it gave my portfolio. However, after running my website with a dark theme for a few years, I recently decided to make a major pivot: I switched to a light theme. It wasn't a decision I made lightly. It required a full reassessment of my branding, content, and, most importantly, my audience. Here i
Richard Sadd
May 52 min read


5 Common Website Mistakes That Could Be Costing You Customers
Your website might look decent. It might even have a slick logo and some nice photos. But is it really working? If your inbox is suspiciously quiet and visitors are bouncing faster than a toddler on a trampoline, you could be making some simple website mistakes that are costing customers The good news? These are all fixable. At EXOQUBE, I help businesses like yours turn their underperforming websites into customer-converting machines. Here are five common website mistakes tha
Richard Sadd
Jul 22, 20252 min read


10 Essential Features Every Small Business Website Needs in 2025
Let’s be real - if your small business website still looks like it was built in 2010, we need to have a chat. The internet has evolved, and so have customer expectations. Your website isn’t just an online business card; it’s your 24/7 salesperson, customer service rep, and brand ambassador all rolled into one. So, what does your website need to stay relevant in 2025? Here are ten must-have features that will keep your site looking fresh, functional, and fabulous. 1. Mobile-Fr
Richard Sadd
Mar 25, 20253 min read


Affordable Websites for Charities: Building Engagement That Lasts
In today’s digital world, a well-designed website is no longer a luxury for charities - it’s a necessity. A strong online presence helps organisations connect with their community, promote their mission, and provide critical resources. But how can charities build an engaging and affordable website that achieves these goals? In this blog post, I’ll walk you through the process of creating an affordable, engaging website using my recent project with the Holme Lacy Village Hall
Richard Sadd
Jan 15, 20254 min read


Colour Psychology: Selecting the Perfect Palette for Your Website
Your website’s design speaks volumes about your brand, and one of the most powerful tools in your design arsenal is colour. Whether you’re trying to create trust, excitement, or sophistication, the colours you choose play a significant role in shaping your audience's perception. By understanding colour psychology and strategically selecting a palette, you can enhance your website's effectiveness and resonate with your audience. In this article, we’ll explore how to choose the
Richard Sadd
Jan 13, 20253 min read
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